Products people can actually find
Categories, filters and search built around how your customers shop, not how your spreadsheet is organised.
Ecommerce · Perth, Melbourne and Australia-wide
Online stores built to sell.
A store is not a catalogue with a card reader attached. Wicked designs the whole path, from the moment someone lands to the moment the parcel arrives, so browsing turns into buying.
What changes
Most stores lose the sale long before the checkout.
Shoppers leave because they cannot find the right product, cannot tell which option suits them, or hit a moment of doubt with nothing there to answer it.
We design around those moments. Clear structure, honest product information, and a checkout that asks for nothing it does not need.
Answers at the point of doubt
Photography, specifications, shipping, returns and reviews placed where the hesitation actually happens.
A checkout that gets out of the way
Fewer steps, clear costs, trusted payment options and a mobile experience that does not fight the customer.
What is included
One considered ecommerce build.
Scope changes with the size of the catalogue and the complexity of the products, but these disciplines work together from the start.
The right system for the job
Shopify, WooCommerce or another suitable platform, chosen for your catalogue, your team and where the business is heading.
Catalogue and merchandising
Product taxonomy, collections, variants and the merchandising rules that put the right things in front of people.
A store with character
A bespoke visual system, so the shop looks like your brand rather than the theme it started from.
Payments, shipping and tax
Payment methods, shipping rules, tax settings and the integrations your operation depends on.
Post-purchase follow-up
Order confirmations, review requests and repeat-purchase campaigns, connected where they earn their place.
Tested before it goes live
Test orders end to end, responsive checks, analytics, and a migration plan that protects existing rankings.
Recent work
Pave Tile Co.
An Australian tile business with a broad, technical catalogue. The engagement covered the store design and build, with the product experience shaped around how buyers actually compare tiles.
Questions
Straight answers.
Which platform do you recommend?
It depends on the catalogue, the operation and who runs the store day to day. Shopify suits most product businesses. WooCommerce suits stores needing deep customisation or already living inside WordPress. We recommend after understanding the requirements, not before.
Can you migrate an existing store?
Yes. Products, customers, orders and URLs can all be migrated. Protecting existing search rankings through URL structure and redirects is part of the build, not an afterthought.
How many products can you handle?
From a focused range to a large technical catalogue. Bigger catalogues need more attention to taxonomy, filtering and bulk data handling, and the scope reflects that.
Do you handle product photography and descriptions?
Content support can be included in scope. Where you already have strong photography and specifications we work with what exists, because good source material always beats a workaround.
Can the store connect to our other systems?
Yes. Inventory, accounting, shipping and CRM integrations are scoped with the build, so the store fits the way the business already runs.
Ready for a store that sells?
Tell us about the products, the customers and where the current store is losing the sale.
Start your project brief